Fasten the front closure at the level that gives you the lift you want, then smooth the band into place.
The grip strips and dual band hold against your skin, not your clothes.
Clip the straps on for the neckline you're wearing, or leave them off and adjust the back for a snug fit.
Our Guarantee
If the size isn't right, tell us within 30 days and we'll send you the correct one free of charge.
And if it's still not for you, we'll refund you in full — no need to ship anything back.
Shipping Info
We offer fast and reliable shipping on all orders. Due to recently going viral you can expect to receive your order within 5-15 business days because of high demand.
Please contact our customer service team for assistance if you have any questions or concerns about your shipment.
I stopped wearing strapless dresses because my old bra kept sliding down and I was constantly pulling it back into place. I bought this three weeks ago, and now I can wear those dresses without worrying about adjusting my bra every few minutes. The band lays flat under my dress and doesn't create weird folds.
Emily, Dallas, TX
★★★★★
I had already bought three different strapless bras, but they all ended up in my drawer because I never felt comfortable wearing them. I tried this one a month ago, and it's now the first bra I reach for when I wear anything strapless. The cups stay in place when I move around, so I don't have to keep adjusting them.
Ashley, Chicago, IL
★★★★★
I was worried about adjusting my bra during my sister's wedding, especially with a strapless dress and a full day ahead. I wore it for almost eight hours last Saturday and didn't have to touch it once, even during dinner and dancing. By the end of the night, the band was still sitting exactly where I put it.
Most strapless bras spend the evening sliding south, and most of us spend the evening putting them back. SureHold™ uses grip strips, a dual band and flexible side boning to hold where you put it, so the adjusting stops.
The front closure means you set the lift yourself instead of accepting whatever the bra decides. Flat edges and a one-piece back keep the line clean, so nothing prints through a fitted dress or a thin top.
Why People Love Our SureHold™
🔒 Holds Its Position
Grip strips and a dual band stay against the skin. No hiking it up between courses.
⬆️ Lift You Choose
A three-level front closure sets the shape you want. Change it depending on the neckline.
🪄 Invisible Under Clothes
Flat edges and a seamless back leave no lines. Works under fitted, thin and light fabrics.
Find Your Size
This bra runs small. If you're between sizes, or if you're usually a comfortable fit in your regular band, order one size up.
Measure your band snugly under the bust and your cup at the fullest point. Small Cup covers A to C, Large Cup covers D to E. If you're above a DD, the fit gets less reliable — tell us your measurements before ordering and we'll say honestly whether it'll work for you.
Wrong size? We'll exchange it free within 30 days.
All-Day Hold & Zero Adjusting
The best underwear is the kind you stop noticing by ten past eight. SureHold™ is built to disappear under the dress and stay there, so your attention goes somewhere else entirely.
No straps to hide, no lines to check in the mirror, no discreet tug in the bathroom. Just one bra that handles the necklines the rest of your drawer can't.
30-Day Money-Back Guarantee
Try SureHold™ Strapless Bra completely risk-free for 30 days.
If the size is wrong we'll exchange it free, and if it isn't right for you at all, contact us within 30 days for a full refund.
No stress, no hassle, just confidence with every purchase.
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How do I choose my size?
This bra runs small, so if you're between sizes order one size up. Small Cup covers A to C and Large Cup covers D to E — measure your band snugly under the bust and your cup at the fullest point. If you're above a DD, message us your measurements first and we'll tell you honestly whether it'll work.
Will it show under fitted clothes?
The edges are flat and the back is a single piece, so there are no seams or hooks to print through. It's designed to sit invisibly under fitted dresses, thin tops and light fabrics.
How do I wash it?
Hand wash in cool water with a mild detergent and reshape the cups while damp. Don't wring it, don't tumble dry, and let it air dry flat — the grip strips last much longer that way.
How fast is shipping?
We offer fast and affordable shipping! Due to recently going viral most orders arrive within 5-15 business days due to high demand.
Can I return it if I don't like it?
Absolutely! If the size is wrong we'll exchange it free within 30 days, and if it isn't right for you at all we'll refund you in full with no questions asked.
How do I get in contact?
You can send us an email at store@bramleyco.com and our team will get back to you as soon as possible.
Customer Reviews
Overall rating: 4.9 / 5 from 142 reviews.
I was worried about adjusting my bra during my sister's wedding, especially with a strapless dress and a full day ahead. I wore it for almost eight hours last Saturday and didn't have to touch it once, even during dinner and dancing. By the end of the night, the band was still sitting exactly where I put it.
I had already bought three different strapless bras, but they all ended up in my drawer because I never felt comfortable wearing them. I tried this one a month ago, and it's now the first bra I reach for when I wear anything strapless. The cups stay in place when I move around, so I don't have to keep adjusting them.
I stopped wearing strapless dresses because my old bra kept sliding down and I was constantly pulling it back into place. I bought this three weeks ago, and now I can wear those dresses without worrying about adjusting my bra every few minutes. The band lays flat under my dress and doesn't create weird folds.
I bought this hoping it would be different from the cheap ones I usually buy. I tested it out during a 9-hour shift and it was amazing. It stayed exactly where it was supposed to be.
I've tried dozens of strapless bras over the years and none of them worked. Put it to the ultimate test during an outdoor festival. Finally, a product that actually lives up to the marketing.
I usually avoid strapless tops because I hate the constant tugging. I tested it out during a 9-hour shift and it was amazing. It gives a really nice natural shape under clothing.
I hate wearing bras in general, but strapless ones are usually the worst. Put it to the ultimate test during an outdoor festival. Finally, a product that actually lives up to the marketing.
I was incredibly skeptical about buying another strapless bra online. I wore this to a summer wedding and it exceeded all expectations. The grip on the band is fantastic without being sticky or uncomfortable.
My previous bras always slipped down by the end of the day. I've been wearing it almost every day for the past two weeks. Super comfortable, no digging, and it actually lifts!
Strapless bras usually give me a weird shape or dig into my ribs. I wore it dancing all night and never had to pull it up once. I am officially throwing out all my other strapless bras.
I needed something reliable for an upcoming vacation. I tested it out during a 9-hour shift and it was amazing. Highly recommend if you're tired of constantly adjusting yourself.
Strapless bras usually give me a weird shape or dig into my ribs. I wore it dancing all night and never had to pull it up once. It gives a really nice natural shape under clothing.
I was looking for a bra that wouldn't show lines under silk dresses. Put this on for a party and totally forgot I was wearing it. Super comfortable, no digging, and it actually lifts!
I bought this hoping it would be different from the cheap ones I usually buy. I've been wearing it almost every day for the past two weeks. The grip on the band is fantastic without being sticky or uncomfortable.
I hate wearing bras in general, but strapless ones are usually the worst. Put it to the ultimate test during an outdoor festival. It is incredibly soft but still structured enough to do its job.
My previous bras always slipped down by the end of the day. Wore it all day yesterday in the heat and it didn't budge. I didn't have to pull it up a single time, which is a miracle.
I hate wearing bras in general, but strapless ones are usually the worst. Tried it for a full day of running errands. It gives a really nice natural shape under clothing.
I usually avoid strapless tops because I hate the constant tugging. I finally tried it last weekend for a night out with friends. It stayed exactly where it was supposed to be.
Honestly, I've wasted so much money on strapless bras that end up in the bin. I've been wearing it almost every day for the past two weeks. It gives a really nice natural shape under clothing.
I'm a D-cup and finding a strapless bra that holds me up seemed impossible. Put this on for a party and totally forgot I was wearing it. Finally, a product that actually lives up to the marketing.
I bought this hoping it would be different from the cheap ones I usually buy. I wore it under a very tight fitted dress. The grip on the band is fantastic without being sticky or uncomfortable.
Strapless bras usually give me a weird shape or dig into my ribs. I finally tried it last weekend for a night out with friends. The grip on the band is fantastic without being sticky or uncomfortable.
I've tried dozens of strapless bras over the years and none of them worked. Wore it all day yesterday in the heat and it didn't budge. It is incredibly soft but still structured enough to do its job.
I needed something reliable for an upcoming vacation. Took it on my trip to Miami and it held up perfectly. The clasp in the front makes it so easy to get the perfect cleavage.
I usually avoid strapless tops because I hate the constant tugging. Put it to the ultimate test during an outdoor festival. Finally, a product that actually lives up to the marketing.
I was looking for a bra that wouldn't show lines under silk dresses. Put it to the ultimate test during an outdoor festival. No weird back fat bulges and it stays completely secure.
I usually avoid strapless tops because I hate the constant tugging. Put this on for a party and totally forgot I was wearing it. Highly recommend if you're tired of constantly adjusting yourself.
I was incredibly skeptical about buying another strapless bra online. Put it to the ultimate test during an outdoor festival. Highly recommend if you're tired of constantly adjusting yourself.
Finding a supportive strapless bra has always been a nightmare for me. Tried it for a full day of running errands. Highly recommend if you're tired of constantly adjusting yourself.
Strapless bras usually give me a weird shape or dig into my ribs. Put this on for a party and totally forgot I was wearing it. It gives a really nice natural shape under clothing.
I've tried dozens of strapless bras over the years and none of them worked. I tested it out during a 9-hour shift and it was amazing. Finally, a product that actually lives up to the marketing.
Finding a supportive strapless bra has always been a nightmare for me. Wore it all day yesterday in the heat and it didn't budge. It is incredibly soft but still structured enough to do its job.
Honestly, I've wasted so much money on strapless bras that end up in the bin. Took it on my trip to Miami and it held up perfectly. It gives a really nice natural shape under clothing.
I was incredibly skeptical about buying another strapless bra online. Took it on my trip to Miami and it held up perfectly. It is incredibly soft but still structured enough to do its job.
I'm a D-cup and finding a strapless bra that holds me up seemed impossible. I finally tried it last weekend for a night out with friends. The clasp in the front makes it so easy to get the perfect cleavage.
I had basically given up on off-the-shoulder dresses entirely. I tested it out during a 9-hour shift and it was amazing. It gives a really nice natural shape under clothing.
I usually avoid strapless tops because I hate the constant tugging. I finally tried it last weekend for a night out with friends. Super comfortable, no digging, and it actually lifts!
I was incredibly skeptical about buying another strapless bra online. Put it to the ultimate test during an outdoor festival. I didn't have to pull it up a single time, which is a miracle.
Honestly, I've wasted so much money on strapless bras that end up in the bin. I wore it dancing all night and never had to pull it up once. I didn't have to pull it up a single time, which is a miracle.
I've tried dozens of strapless bras over the years and none of them worked. I tested it out during a 9-hour shift and it was amazing. It is incredibly soft but still structured enough to do its job.
